8 replies to this topic

[vekia]

prestashop fbpixel

module allows to track facebook events related to advertising purposes. module fully supports DPA (dynamic product adds)

 

10 facts about facebook pixel for prestashop

1. first complex module that allows to track all facebook events required for DPA
2. ViewContent - tracks product page views and sends product name, id, price, currency
3. Search - track things that custmers search in your shop
4. add to cart - it tracks "add to cart" process with information what customer added to cart
5. add to wishlist - compatible with default wishlist module
6. initiateCheckout - this event tracking allows to send information about order process
7. Purchase Track purchases or checkout flow completions (with correct value of order and currency code)
8. Lead Track when a user expresses interest in your offering (product page view)
9. support of DPA (dynamic ads) tracking to build dynamic product ads on facebook
10. cheapest plugin with complex tracking solution

 

fbpixel - conversion tracking

 

 

 

[vekia]

new version of module is ready to download

- added improvements and now module fully supports prestashop 1.7

[vekia]

new version of facebook pixel module is available to download

- added improvements to module workflow (orders history)

- added fixes related to conflict between facebook pixel and products comments

[vekia]

new version of pixel module is ready!

- added improvements related to dynamic pixel adds
- module can send now events with product id_product, id_attribute or id_product-id_attribute (depending on your selection)
- added improvements to tracking viewContent event 
- purchase event include all instances of products

[vekia]

new version of module is available

- now facebook pixel module allows to track customer register process (both in prestashop 1.5/1.6 and in new 1.7.x)

[vekia]

new version released, added fixes related to module workflow:

 

- added improvements to module workflow in PrestShop 1.5.x

- now module allows to add product to comparison tool properly

[vekia]

facebook pixel module is ready to support newsletter subscription event, both in new prestashop 1.7.x and also with older releases like 1.6.x, 1.5.x

[vekia]

new feature released!

- added option to define prefix or sufix for tracked ID, now you can customize your products catalog for DPA purposes

[vekia]

new version is ready!

- added improvements to DPA tracking (dynamic product ads)

- if DPA is disabled purchase event and viewContent event does not send the details about product (so there is no warning about not paired products)

- added missed InitiateCheckout event to module dedicated for PrestaShop 1.7.x

- updated translations of the module