It is important to deliver the best class shopping experience to your customers. In order to do so, the store admin must understand what is best for his customers. The eCommerce merchant can understand it by putting his efforts into first analyzing or determining the customer behavior. It is always an important aspect to consider how a customer feels and behaves. Because customer satisfaction and happiness matter a lot and pay off the hard work, time, money, resources, and efforts of the store admin. So to achieve this every eCommerce business should practice consumer behavior.
So we can now analyze how customer behavior can help in developing the strategies for the eCommerce business. And Progressive Web App is there to help you out with the strategies. The PWA Mobile App is helpful in providing an app-like experience to the customer. It doesn’t require the customers to download the mobile app from the Google Play Store and Apple App Store. It can also run seamlessly on your smartphones when having poor internet connectivity. Progressive web app is available for different eCommerce platforms such as PrestaShop and OpenCart.
PWA for eCommerce Impact On The eCommerce Store-
The eCommerce PWA Mobile App analyzes the amount and the average time of site visit, bounce rate, checkout, and conversions rates, page views, etc., It is all focused on the consumer's behavior and eCommerce store growth. In addition to the analysis, an eCommerce app must have a number of features some of them are written below-
1. Simple Branding Solution-
If the customer already knows the value of your brand, they would most likely buy from it. The brands that are already famous are more reliable to customers. The eCommerce Progressive Web App can be launched using the company's brand, logo, splash screen, home screen style, and so on.
2. Easy Installation-
Customers can find it a bit annoying when visiting third-party applications such as Google Play Store and the Apple App Store to download the shopping app. Many times, because of the limited storage, a consumer is not able to download the eCommerce app. The PWA Mobile App Builder lets customers download the PWA app directly from the mobile browser's store URL. By clicking on the popup "Add to the home screen," users can quickly install the Progressive Web app on their device home screen
3. Home Screen Layout Customization-
Creating and modifying the mobile phone layout screen regularly with the eCommerce PWA Mobile App Builder is no difficult task now. The store admin can add several layouts and personalize them without a technical issue and change the entire look of the Progressive Web app. The configuration can be conveniently done by accessing the backend panel of the extension.
4. Easy Social Login-
For the store admin, it is really important to provide a quick login and registration option to customers. Customers using the online shopping app prefer a simple login and registration option. The Progressive Web App Builder helps users to access the social and e-mail login/registration options with a single click. The store admin will enable social login options such as Facebook and Google to reduce the bounce rate.
5. All Language Support -
Each eCommerce business wishes to earn more money by targeting a wide variety of consumers. The target customers might be comfortable with different languages, and the development of progressive web apps for a specific language is a very difficult challenge. The best approach is to integrate the Progressive Web App Maker in the eCommerce store. It supports all the eCommerce websites' languages and currencies, including the RTL.
6. Payment And Shipping Method-
The payment and shipping options have a significant effect on consumer comfort. It is therefore essential for the store admin that all payment and shipping options available on the eCommerce website will be provided on the eCommerce app. This is possible with the Progressive Web App Maker. This makes it easy and convenient for consumers to perform purchases with easy payment and shipping options.
7. Easy Checkout -
To have a smooth checkout process the store admin will need to enable a quick checkout option. Users generally don't want to place or fill in unrequired self-information. The Progressive Web App Creator provides a simple transaction checkout option. This feature allows users to complete the checkout process easier.
8. Automatic Inventory Update-
This option enables the shop admin to synchronize the eCommerce website with the Progressive Web App. All the changes done in the eCommerce store inventory will be reflected automatically on the mobile app.
9. Push Notification-
The store admin will use push notification functionality to regularly give update about the latest eCommerce offer and discounts to the customers. The store admin can send the push notification manually and automatically. The PWA Mobile App can send push notifications when customers are not using the mobile phone.
10. Offline Access-
Many consumers can deal with internet connectivity problems when they use the eCommerce app. This problem can be avoided by the eCommerce PWA Mobile App. In case of a slow or no internet connection, the shopping app displays the pre-loaded screen in front of users and gives them a seamless shopping experience.
Conclusion -
So After reading this blog you can now understand that if the store admin wants to deliver a rich and faster experience to the users. Then the store admin must opt for PWA Mobile App Builder. It is surely going to give you an advantage because of its features and benefits. Send us an email at support@knowband.com to know more about it.
For further information related the PrestaShop PWA Mobile App, please refer to the User Manual.
Edited by Knowband Plugins, 29 September 2021 - 01:29 PM.